Course Currilcum
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- Overview of Digital Marketing 00:01:08
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- Evolution of Digital Marketing 00:23:55
- Essential Digital Marketing Components 00:22:43
- Traditional Marketing v/s Digital Marketing 00:01:10
- Tools of Digital Marketing 00:58:04
- Technologies of Digital Marketing 00:45:33
- Digital Marketing Platforms 00:46:45
- Setting up a Digital Marketing Campaign Plan 00:24:20
- Basics of Web Development 00:23:25
- Setup Hosting Account and Domain Register 00:17:20
- Features of WordPress 00:08:36
- Things to Consider before Website Creation 00:27:56
- Setup Theme 00:27:05
- what is Pages and Plugins 00:30:25
- How to Add Blog 00:22:57
- Learning Categories and Tags 00:25:57
- Learning Pages and Posts 00:45:25
- Setup Dashboard 00:21:41
- Introduce all Features 00:32:49
- The Media Library 00:31:08
- Basic to Advanced Digital Marketing 00:10:00
- Learning Settings in WordPress 00:24:40
- Learning Tools in WordPress 00:15:20
- Learning Users in WordPress 00:28:03
- Learning Plugins in WordPress 00:23:51
- Installing Plugins in WordPress 00:26:51
- Themes in WordPress 00:23:47
- Learning Appearance in wordpress 00:24:56
- widgets in wordpress 00:26:19
- Menus in WordPress 00:24:56
- Learning Templates and Elementor 00:25:35
- Setting up Home and Blog Pages – Part 1 00:28:34
- WordPress Journey 00:34:17
- Introduction to Search Engines and How They Work – Part 1 00:42:17
- Introduction to Search Engines and How They Work – Part 2 00:15:05
- Basic Seo Tools 00:32:26
- On Page Seo Optimization Techniques 00:42:46
- Off page seo strategies 00:01:22
- Technical Seo – Part 1 00:41:03
- Digital Marketing Essentials: SEO, WordPress & Elementor Quiz 00:05:00
- Technical Seo – Part 2 00:35:40
- seo for social media 00:50:26
- Applying Digital Marketing concepts a real world project 00:20:15
- Contant Creation and Curation 00:17:01
- Local Seo – Part 1 00:25:44
- Local Seo – Part 2 00:18:45
- mobile seo – Part 1 00:28:29
- E-commerce Seo 00:01:08
- International Seo – Part 1 00:01:05
- International Seo – Part 2 00:32:18
- seo tools analytics 00:55:52
- Advanced Seo Techniques 00:37:23
- Enabling custom thumbnails 00:17:06
- seo strategy and planning 00:01:06
- content strategy development 00:36:54
- Content Curation 00:15:10
- blogging and article writing 00:23:15
- Importance Of Visual Content Creation (Images, Videos, Infographics) 00:01:42
- Content Distribution Channels 00:27:28
- Content Promotion Techniques 00:30:47
- Content Calendar Management 00:39:11
- Content Performance Measurement 00:50:25
- Influencer Marketing Strategies 00:45:11
- Overview of Social Media Platforms 00:29:30
- Creating a Social Media Strategy 00:29:34
- Social Media Content Creation and Curation 00:23:48
- Social Meadia Advertisment and Fundamentals 00:27:19
- Community Engagement and Management 00:55:21
- Social Media Analytics and Reporting 00:21:32
- Influencer Marketing on Social Media 00:24:17
- Social Listening and Reputation Management 00:17:17
- Crisis Management on Social Media 00:19:52
- Emerging Trends in Social Media Marketing – Part 1 00:19:41
- Introduction to Email Marketing 00:20:13
- Building an Email List and Segmentation 00:29:23
- Email Campaign Planning and Execution 00:28:14
- Getting Started with PPC 00:51:03
- Email Copywriting Best Practices 00:18:13
- Email Design and Layout Optimization 00:29:34
- Marketing Automation Tools and Workflows 00:24:53
- A/B Testing for Email Campaigns 00:28:26
- Email Deliverability and Compliance 00:30:59
- Email Marketing Metrics and KPIs 00:29:45
- Email Marketing Trends and Innovations 00:34:47
- Introduction to PPC Advertising 00:48:52
- Key Concepts in PPC 00:42:05
- ppc platforms 00:23:36
- Keyword Research 00:16:23
- Ad Creation 00:05:25
- Budgeting and Bidding 00:29:02
- Tracking and Measurement 00:22:51
- Optimization and A/B Testing 00:07:55
- Budget Allocation-Introduction 00:18:52
- Performance Tracking 00:28:19
- Data-Driven Decisions 00:25:10
- Audience Insights: 00:24:14
- Campaign Optimization 00:30:41
- Measurable Results 00:29:26
- Budget Allocation 00:30:14
- Mobile Marketing Trends and Strategies 00:52:00
- Mobile App Marketing 00:09:35
- Responsive Design and Mobile Optimization 00:31:11
- Developing and Digital Marketing plan 00:22:07
- Budgeting and Resource Allocation 00:31:13
- Campaign tracking and Optimization 00:29:40
- Emerging Trends in Social Media Marketing – Part 2 00:29:52
- E-commerce marketing overview 00:34:23
- Product listings and Optimization 00:40:20
- E-commerce SEO best practices 00:31:05
- Shopping Ads and Product feeds 00:26:06
- Customer Journey Mapping 00:28:41
- E-commerce conversion optimization 00:24:08
- Managing customer reviews and feedback 00:27:14
- Introduction to Affiliate Marketing 00:20:48
- Affiliate Program Setup 00:27:12
- Choosing and Managing Affiliates 00:25:09
- Affiliate Tracking and Reporting 00:18:43
- Affiliate Marketing Strategies 00:21:22
- Compliance and Best Practices 00:35:46
- Digital Marketing Laws and Regulations 00:56:37
- Privacy Policies and Data Protection 00:40:35
- Advertising Standards and Guidelines 00:20:49
- Ethical Considerations in Digital Marketing 00:22:34
- Artificial Intelligence in Digital Marketing 00:31:04
- Voice Search Optimization 00:37:21
- Chatbots and Conversational Marketing 00:31:55
- Presenting and Evaluating Digital Marketing Campaigns 00:17:14
- mobile seo – Part 2 00:23:34
- Facebook Success Stories 00:16:29
- How to Create Facebook Ad Account 00:04:31
- Boost Posts vs. Ads Create Tool vs. Power Editor – Updated 00:08:35
- Key Ad Policies (Facebook & Instagram) 00:04:31
- Facebook Ad Structure 00:02:19
- Create Your First Ad – Choose a Campaign Objective 00:31:58
- Demographics and Campaigns 00:09:39
- INTERESTS 00:12:26
- Interests Part 2 00:12:14
- Ad Placements 00:11:22
- Ads Funnel Part 1 00:05:46
- Ads Funnel Part 2 00:07:35
- Ads Funnel Part 3 00:14:48
- Ads Funnel Part 4 00:11:29
- Place Ad Order 00:06:34
- Reporting terms 00:11:46
- Extra Points 00:06:34
- Key Advertising Terms 00:11:04
- Ad Reporting 00:07:07
- How to View Your Billing Summary 00:04:13
- Facebook Pixel 00:06:20
- Website Custom Audiences 00:06:13
- Email List Custom Audience 00:09:49
- Page Engagement Custom Audiences 00:05:13
- Video Views Custom Audience 00:07:16
- Lookalike Audiences 00:06:26
- Page Likes With Custom Audiences 00:12:48
- Lead Ads 00:18:17
- Instagram Ads 00:11:31
- Collection Ads for Ecommerce 00:08:20
- Canvas Ads 00:08:27
- Offer Claim Ads 00:09:00
- Local Awareness Ads – Updated 00:07:18
- How to Set Up Goals in Google Analytics 00:04:14
- How to Set Up Ecommerce Tracking in Google Analytics 00:04:03
- Main Tools for Analysis 00:08:32
- How to Analyse Real Time Reports 00:05:21
- How to Analyze Audience Reports 00:17:23
- How to Analyze Acquisition Reports 00:11:38
- How to Analyze Behaviour Reports 00:11:45
- How to Analyse with Segments 00:06:53
- How to Track Marketing Campaigns with Campaign Tagging 00:04:37
- How to Use Benchmarking Reports to Grow a Business 00:11:02
- How to Set Up Custom Dashboards for In-Depth Analysis 00:07:46
- How to Set Up Event Tracking in Google Analytics 00:07:56
- How to Set Up Custom Alerts For Traffic Spikes/Drops 00:06:02
- How to Remove Spam Traffic from Google Analytics 00:04:07
- Use Machine Learning to Understand Your Data (Analytics Intelligence) 00:04:51
- How to Manage Multiple Google Analytics Accounts 00:03:15
- How to Link Google Adwords to Google Analytics 00:02:37
- Instagram Business Account Setup 00:07:35
- Follow These Instagram Accounts 00:05:12
- Instagram Profile Image 00:06:30
- Instagram Bio 00:06:59
- Instagram Content Creation 00:07:58
- Instagram Reposting 00:05:37
- Instagram Followers Hack 00:06:09
- Instagram Hashtags 00:06:58
- Instagram Stories 00:07:33
- Instagram @Mention Influencers 00:05:17
- Instagram Spam 00:04:25
- Instagram Analytics 00:05:12
- Shopping on Instagram (New Feature) 00:02:11
- Linkedin Account Setup and Optimisation 00:15:58
- Linkedin Connections Hack 00:06:58
- Linkedin InMail Hack 00:03:04
- Linkedin Viral Posts 00:05:45
- Linkedin Blog Traffic 00:05:53
- Linkedin Groups 00:05:51
- Linkedin Company Page Setup 00:12:01
- Linkedin Ad Credits ($50 Free) 00:01:55
- 7 Keys to Facebook Advertising Success 00:16:54
- Local SEO: How to Rank Your Local Business in Google 00:16:42
- YouTube Marketing Overview 00:02:29
- YouTube Marketing Strategy 00:05:26
- How to Find YouTube Video Ideas with Keyword Research 00:11:41
- YouTube Account Setup 00:02:07
- YouTube Account Optimisation 00:11:04
- YouTube Channel Tags 00:02:37
- YouTube SEO 00:05:11
- YouTube Cards 00:07:39
- YouTube Comments 00:12:03
- YouTube Monetisation 00:02:08
- YouTube Analytics 00:18:26
- Ads and its logic 00:21:33
- Youtube Ads Manager 00:21:05
- Why Market Your Business on Facebook? 00:09:12
- Facebook Page Setup 00:15:15
- Facebook Competitions / Contests 00:06:58
- Facebook Groups 00:07:34
- Facebook Live 00:18:24
- Facebook page moderation comments 00:11:55
- Facebook Insights 00:13:49
- Facebook Insights Explanation 00:17:03
- Why Market Your Business on Quora.? 00:06:22
- Quora Account Setup 00:02:39
- Build a List of Questions to Answer 00:12:29
- Format Your Answers for Maximum Clicks 00:18:36
- Quora Promotion 00:04:38
- Quora Business Page Setup 00:09:49
- How Google Ads Works 00:21:25
- Analyze Your PPC Competition 00:19:10
- Google Ads Account Setup 00:06:29
- Select the Right Campaign Type 00:09:04
- Choose Profitable Keywords 00:10:01
- Write Ads That Grab Attention 00:06:31
- Google Analytics Overview 00:09:25
- How to Set Up Google Analytics & Install the Tracking Code On Your Website 00:06:46
- 7 Metrics that you Need to Track in Google Analytics Part 00:12:34
- How to Add Backup Views 00:05:19
- How to Add Filters to Reporting Views 00:03:28
- Let’s Start 00:32:42
- Decide on the Type of Website you want 00:10:22
- Setup website alternate 00:10:07
- SetUp Website Alternate Part – 2 00:06:23
- Set up website – Introduction 00:04:22
- Set up website Part 1 00:09:47
- Set Up Website Part 2 00:04:31
- Set up website – Chat support 00:06:43
- Set up website Part 3 00:07:42
- Set up a website Part 4 00:04:47
- Setup Appearance and plugins 00:22:28
- How to Purchase Domain Name: Namecheap 00:07:25
- Set up website – Change Nameserver GoDaddy 00:05:30
- Write Content and Design Graphics 00:24:38
- Why Market Your Business with Email? 00:07:32
- How to Create a Free Mailchimp Account 00:27:54
- Add Opt-Ins & Pop Ups to Your Website for Free 00:10:18
- Create an Email Campaign with Mailchimp 00:20:51
- Write Email Subject Lines That Get Opened 00:10:35
- Email Marketing Analytics 00:13:26
- The “AIDA” Formula 00:10:54
- 11 Tips for Writing Magnetic Headlines 00:17:39
- How to Write Like Your Customers Talk 00:12:03
- An Overview of SEO 00:15:38
- How to SEO Optimise Your Homepage 00:14:18
- How to Do Keyword Research: Steps & Strategy 00:16:39
- How to Appear in the Google Image Search Results 00:12:28
- Internal Links etc. 00:11:46
- How to piggy back on other popular websites 00:05:59